Approach
How a project runs, week by week.
Most products reach real users in fourteen weeks. This is what happens in each of them, and what you hold at the end of every step.
Five steps, fourteen weeks.
01, Week 0
Scope
A paid week with the people who know the problem. We leave it with one page: who the first release is for, what it does, and what it leaves out.
- A written scope
- A team and a price
- A date for the first release
02, Weeks 1 to 2
Shape
We draw the main flows and build a prototype you can click. Five real users try it, and we change what confuses them before any code depends on it.
- A tested prototype
- The main screens designed
- A first version of the data model
03, Weeks 3 to 12
Build
Design and code move in the same two-week sprint. Every Friday you see working software on a real link, and decide what comes next.
- A demo every Friday
- A staging link, always current
- Tests that run on every change
04, Weeks 13 to 14
Release
We roll out to a small group first, watch the numbers, and widen it. There is always a way back, and someone is on call for the first two weeks.
- A staged rollout
- Monitoring and alerts
- Two weeks of on-call cover
05, After
Hand Over
Your team takes the product on, or ours stays for the next release. Either way the code, the designs and the accounts are already yours.
- Documentation your team can use
- Two weeks working side by side
- Everything in your accounts
A week with us.
Two meetings a week, and neither is a status meeting. The rest of the time is spent making the thing.
Monday
Plan
Thirty minutes to agree the week.
Tuesday
Build
Design and code, side by side.
Wednesday
Build
A short written update at five.
Thursday
Build
Everything merged by the evening.
Friday
Demo
Working software, on a real link.
Four things we promise.
The same team, start to finish
The people in the first workshop are the people who ship. Nobody is swapped out after the pitch.
A fixed rate and a ceiling
You know the weekly cost and the most the project can cost before it starts.
You own it from the first commit
The repository, the cloud and the store listings live in your accounts, not ours.
Plain answers
If something is late or a bad idea, we say so that week, in writing.
“The queue at the machines in Aarhus is gone. People buy on the platform stairs now, and the ticket still opens in the tunnel.”